Marketing Persona Template
by Michelle Matus
1. Fears
2. Sources
3. Awareness Level
4. Values
5. Demographics
5.1. Age
5.2. Gender
5.3. Education
5.4. Job Title
5.5. Salary
5.6. Location
5.7. Family
5.8. Interests
6. Challenges
6.1. Challenge
6.2. Challenge
7. Goals
7.1. Goal
7.2. Goal